To make impactful and sustainable decisions, you need data-driven and analytical competences. Strategic data competencies are strongly connected to the digitalisation that takes place in all parts of our lives, including tourism and hospitality. Data analysis is a key skill set that is imperative for future entrepreneurs and employees working in tourism and hospitality industry. Future business and governmental decisions require data-based evidence from different sources and modalities of data. Data mining and new geo-locational tracking technologies provides more sensitive and accurate tools to understand, influence and manage consumer needs and behaviour to more sustainable options.

Middlesex University, London, UK, and Niels Brock Copenhagen Business College, offer this UK top-up BA in International Hospitality and Tourism Management. The program is designed as a top-up of two-year higher education degrees or diplomas within hospitality and tourism or thereof related studies. PLEASE NOTE: This is a top-up BA. If your highest level of education is a high school degree our BSc. in Business Studies will be better suited for your profile.