The core of the programme is to understand the areas and objectives of management and business of sport in various types of sport organizations and to apply principles of responsibility and ethical thinking. The programme gives in-depth knowledge and skills to plan and execute strategic and tactical activities in managerial and expert positions related to management in today’s sport society.

The programme educates academic experts who understand the interactive mechanisms between different physiological systems and physical exercise, and their theoretical background. The programme offers three fields of specialisation: biomechanics, exercise physiology and science of sport coaching and fitness testing

Study at Humak University of Applied Sciences, the leading higher education institution in adventure education in Finland. The community educator studies train specialists in adventure and outdoor education. Adventure and outdoor education is based on experiential and activity-based learning methodology and aims at supporting the growth, development, well-being, and agency of individuals, groups and communities.

Are you interested in Sport? Do you want to work within an international business environment? Would you like to combine your passion for sport and business to create a pathway to a job you love? The Degree Programme on International Sport Business Management provides an all-round educational experience designed to prepare you for the sports business sector.

The programme is centered around the systematic application of behaviour change theory and methods to design, implement and evaluate interventions in the area of physical activity promotion and sport performance enhancement. The students will be equipped to address physical activity and health challenges and support the translation of evidence into practice across disciplines and sectors.

Passion for sports? The Degree Programme in Sports Coaching and Management prepares students with the knowledge and skills needed in today’s sports and leisure industry.