The Bachelor in Marketing Management is designed to equip you with the knowledge and skills that enable you to support a company’s development and growth by leading projects and functions within marketing and business renewal. The combination of theory, practice and recurring group work makes Marketing Management a programme that provides you with important experience for your future career.

The EFMD accreditedMaster in International Marketing provides students, not only with the theoretical knowledge of international marketing, but will also help develop the skills needed for successful collaboration within and between multinational groups.

The program offers students from around the world the opportunity to develop their analytical thinking and expertise in marketing. The main field of study is business administration, with a specialization in marketing.

International Marketing is a programme that develops your ability to address contemporary marketing challenges. Issues such as digitalization, globalization and the rapid rate of change highlight the importance of an international setting and make renewal a central theme. Increase your understanding of the future marketing needs of global companies in an international setting.

The purpose of the programme is to provide students with the knowledge, skills, and understanding required for independent and developmental work with marketing-oriented tasks. The education predominantly consists of various courses in the field of marketing, such as branding, product development, and experience economy with a perspective of value creation for both consumers and organizations.

We understand that traditional business practices need to evolve to meet the challenges of today's world. The Master of Science in Marketing is designed to equip you with the knowledge, skills, and mindset to excel in the rapidly changing marketing landscape while promoting sustainability business practices.

Drawing on the School´s long-standing expertise in marketing, strategic communication, and consumer studies, this master's program integrates advanced perspectives and methods in the social sciences to address contemporary phenomena in consumer and business marketing and communication.

Studying the MSc program in Marketing will give you a competitive edge in a rapidly advancing world. Studying marketing you will learn how to gather, analyze, and understand information & insights about customer behavior in diverse market contexts. You will also get the skills required to develop and manage the firm’s/organization’s strategy, business model, product and service development, and marketing communication based on customer and market understanding.

A master-level Program in marketing provides an understanding for the role of marketing when an organisation is working towards meeting different needs and challenges in contemporary society and markets. The study Program is an excellent starting point for those who want to work with strategic business issues, market analyses, sales and market communication.

The master's programme in Marketing and Consumption explores marketing, branding, meeting sustainability challenges, and understanding consumers in a global marketplace. It targets you who want to learn about the role of marketing and consumption in contemporary society, its cultural underpinnings, and global dimensions. Through cutting-edge, research-based courses, it gives you an opportunity to develop strategic thinking and top-quality skills in marketing and consumption.

Do you want to help businesses gain insight by providing them with trend analysis, consumer and marketing research, business intelligence, scenario planning, strategy and innovation? Graduates from this programme can seek positions in international firms within marketing, strategy, brand and product management, sales and marketing research. The initial fifteen weeks of the programme are organised into two tracks. When applying to this programme, you must also select which track you want to follow, either a more management-oriented perspective or a perspective that puts an emphasis on consumer and cultural aspects.

Marketing Economist DIHM is an internationally acceptable degree at the university level for those of you who today have, or are entering, a commercial responsibility and want to add the business edge required to take the business into the future.

Studying the MSc Programmes in Marketing and Management will give you a competitive edge in a rapidly advancing world. Studying Marketing and Management you will learn how to gather, analyze, and understand market information, and how to lead organizations based on market insight. You will also get the skills required to develop and manage business strategies, business models, product and service development, and market communication.

The programme focuses on firms and other organizations and their relationships to customers and suppliers. Leadership, communication, marketing and business development are central themes during the first semester. The second semester begins with a course in methodology. The programme ends with a written Master´s thesis in the area of marketing and management.

The marketplace is dynamic and ever changing, with continuous product launches competing for consumer attention and loyalty. The master’s programme in Marketing and Consumption is ideal for you who want to gain expertise in a critical area for success—understanding customers and how to respond to changing customer needs. A work skill that we believe is a decisive success factor in your future career.